About Me
My name is Itzel Patricia Ortega Hernández—a university professor, editor, content strategist, and creator of educational and digital experiences. My professional approach lies at the intersection of art, technology, and education, guided by a critical and culturally sensitive perspective on contemporary narratives. I have over 10 years of experience working with publishing houses, educational institutions, cultural projects, and as a private Spanish tutor for students around the world.
Currently, I teach at Universidad Nacional Rosario Castellanos, where I also contribute to the curriculum design and academic development of the Humanities and Multimedia Narratives degree. I have also worked as a Spanish as a Foreign Language (ELE) teacher, designing personalized study plans that foster an affective methodology focused on building cultural connections through the language. My Spanish lessons—both in-person and online—are centered on literature, Mexican culture, and communicative skills.
As a content manager, I have led 360° digital marketing strategies at Hachette Livre México, coordinating campaigns, influencer partnerships, KPI tracking, and SEO optimization for multiple publishing brands.
In collaboration with institutions like Alas y Raíces and the Museo Nacional de Arte, I have developed workshops on cyberethics, digital narratives, media literacy, and viral culture. My academic and creative work has been published nationally and internationally.